Ericka Herod

E R I C K A . H E R O D

ABOUT ME.

Ericka Herod is a veteran Graphic designer / Creative Director. By the way of Los Angeles, California calling Austin, Texas her home since 2008. Graduating top of her class from The Art Institute of California-Los Angeles in 2003 with a bachelor's degree in Graphic design. She has worked for top advertising agencies in Los Angeles. Ericka has also worked for Trace Magazine New York/London from 2003-2009 where she had the chance to work with top photographers, journalist, artist, and music icons.
Since 2008 she has worked for local Texas advertising agency before stepping out into the technology realm in 2012. She currently holds 2 positions as Creative Director in the tech industry. Whether she's creating branding for non-profits or helping companies find their voice, Ericka is known for building relationships with organizations and individuals. P.S. Ericka is also a conductor of sound in Austin Texas music culture since 2010 also-known as DJ I WANNA BE HER.

HOW I DID IT.

Studied Graphic Design at The Art Institute of California —
Los Angeles (2000 -2003)

WHO I DO IT FOR.

WORK HISTORY:

ZENOSS (Enterprise Software)


SUNPOWER SOLAR SYSTEMS

Developed new brand standards and templates for global use and distribution

Designed themes for conferences, collateral print materials, conference materials, print and web banner ads


RAZORFISH

Samsung, Kellog, HSN.com, State Farm

Created interactive design concepts

Designed mood boards, storyboards and interactive page layouts

Provided quality assurance on creative deliverables


SANDERS/WINGO


Trace Magazine LA/NYC/UK

True Agency Los Angeles

TBWA Chiat/Day Los Angeles

Campbell-Ewald Los Angeles

FREELANCE.

Ballogy
Emma GoodLife
BeeLine Market